Job Description:
Intuit's Small Business Group Data Analytics & Science group is seeking an analytically minded and experienced Senior Business Analyst with a passion for data analytics within the Accountant segment. The Accountant segment is a fast-growing business with innovative desktop and SaaS products serving Intuit’s most important influencers. Primary responsibilities include analyzing end-to-end accountant marketing and sales data to understand opportunities to drive conversion, retention and attach opportunities for our key products and services. Data types for analysis include in-product data such as clickstream or user-entered data, web data, campaign response data, social/community data, as well as inputs from assisted support channels such as phone and chat. This role would also partner with the Web, Product and Accountant E2E Experience Analytics team members to deliver key insights to the business in order to drive growth and to improve upon key experiences for our Accountant partners. The ideal candidate is self-motivated and experienced in sharing analytical expertise, defining metrics for success and in creating consumable, actionable reporting and analysis. You should be familiar with Customer Relationship Management strategies to help Intuit build and maintain the customer loyalty that underpins our long-term revenue and profitability. The candidate should have experience in building and maintaining CRM metrics from customer data, e.g., Customer Lifetime Value, Customer Acquisition Costs, Churn Models, etc. Your ultimate goal is to provide relevant data and insights so we can maximize the impact of our marketing and sales efforts to drive more revenue and continue to assist Accountant firms along the journey to become a Firm of the Future. We are looking for an experienced individual who has the passion and experience to help us change the landscape of our marketing and sales efforts and is energized by the opportunities to influence the business by delivering key data, insights and models. Ideally, you will be located in our Tucson, Arizona or Mountain View, California Regional office. Responsibilities:
Additional Info:
Locations: Mountain View, California - Tucson, Arizona Imagine a career where your creative inspiration can fuel BIG innovation. Year-over-year, Intuit has been recognized as a best employer and is consistently ranked on Fortune's "100 Best Companies To Work For" and Fortune World's "Most Admired Software Companies" lists. Immerse yourself in our award winning culture while creating breakthrough solutions that simplify the lives of consumers and small businesses and their customers worldwide. Intuit is expanding its social, mobile, and global footprint with a full suite of products and services that are revolutionizing the industry. Utilizing design for delight and lean startup methodologies, our entrepreneurial employees have brought more than 250 innovations to market – from QuickBooks® and TurboTax®, to GoPayment, Mint.com, big data, cloud (SaaS, PaaS) and mobile apps. The breadth and depth of these customer-driven innovations mean limitless opportunities for you to turn your ingenious ideas into reality at Intuit. Discover what it's like to be part of a team that rewards taking risks and trying new things. It's time to love what you do! Check out all of our career opportunities at: careers.intuit.com. EOE AA M/F/Vet/Disability Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.[Click Here to Access the Original Job Post]
Intuit's Small Business Group Data Analytics & Science group is seeking an analytically minded and experienced Senior Business Analyst with a passion for data analytics within the Accountant segment. The Accountant segment is a fast-growing business with innovative desktop and SaaS products serving Intuit’s most important influencers. Primary responsibilities include analyzing end-to-end accountant marketing and sales data to understand opportunities to drive conversion, retention and attach opportunities for our key products and services. Data types for analysis include in-product data such as clickstream or user-entered data, web data, campaign response data, social/community data, as well as inputs from assisted support channels such as phone and chat. This role would also partner with the Web, Product and Accountant E2E Experience Analytics team members to deliver key insights to the business in order to drive growth and to improve upon key experiences for our Accountant partners. The ideal candidate is self-motivated and experienced in sharing analytical expertise, defining metrics for success and in creating consumable, actionable reporting and analysis. You should be familiar with Customer Relationship Management strategies to help Intuit build and maintain the customer loyalty that underpins our long-term revenue and profitability. The candidate should have experience in building and maintaining CRM metrics from customer data, e.g., Customer Lifetime Value, Customer Acquisition Costs, Churn Models, etc. Your ultimate goal is to provide relevant data and insights so we can maximize the impact of our marketing and sales efforts to drive more revenue and continue to assist Accountant firms along the journey to become a Firm of the Future. We are looking for an experienced individual who has the passion and experience to help us change the landscape of our marketing and sales efforts and is energized by the opportunities to influence the business by delivering key data, insights and models. Ideally, you will be located in our Tucson, Arizona or Mountain View, California Regional office. Responsibilities:
- As a key participant to the success of the Small Business Accountant Segment, drive and contribute to decision-making in support of the critical priorities and overall Intuit Strategy
- Lead projects to provide analytic insights that support our business clients’ needs to drive change. Utilize various analytical methods to provide all stakeholders with analysis, insight and direction that will move the needle on our key business metrics of success. Support your insights with a hypothesis-validation approach with an overall statistically driven framework
- Understand and manage data in various forms and channels - marketing contact and response data, web data, sales data, webinar data, in-product data, purchasing history, etc. - both structured and unstructured. Conduct multi-channel sales and profitability analysis, lifetime value considerations, customer profiling, financial / ROI assessment that drive organic growth
- Provide analyses to spot trends or assess the response of different campaigns on various customer groups. Correlate customer purchase history with exposure to marketing campaigns or frequency of sales calls, etc. to provide insight into campaign effectiveness. Make recommendations on relationship strategies for different categories of customers or for individual customers. Examples of this are recommending upsell/cross-sell programs based on likelihood of a particular segment to buy
- Use your strong communication and presentation skills to identify the business problem or need, negotiate a proposed solution, execute the necessary programming and analytics, present the solution, and track and implement the solution. Be able to present complex solutions at appropriate levels depending upon the audience in question
- Contribute to end-to-end problem-solving and strategic support for new business initiatives. Mentor fellow analysts and stakeholders on subject matter knowledge, self-service BI solutions and processes to ensure they are repeatable, sustainable and scalable. Make timely, effective decisions and seek out help to remove roadblocks which stand in the way of delivering against key priorities
- Ability to work well with others through strong interpersonal skills and teamwork, not just at a social level, but by building bridges and confronting tough issues that need to be resolved
- Exhibit the capacity or currently possess the skills reflected in Intuit’s Leadership Success Profiles. These include, but are not limited to, 1) working strategically to align with Intuit’s goals, 2) a results orientated passion and decisiveness 3) effective teamwork and career ownership 4) bold creativity and a love for continual process improvement 4) self-confidence and courage with a dose of humility
- 5 years of relevant business experience
- Advanced degree (preferred) in statistics, economics, mathematics, bioinformatics or other related field
- Advanced experience programming in SQL is a must (vSQL is preferred), languages such as SAS, Perl, C++, R, Python, Java are a plus.
- Experience with Vertica is a plus
- Experience with big data languages such as Pig, Hive is a plus
- Experience with CRM tools such as SalesForce and/or Siebel is preferred
- Strong data visualization skills and experience with Business Intelligence tools such as Qlikview or Tableau, Business Objects, Cognos and Actuate. Tableau is a must
- Communicates ideas or suggestions to colleagues within and outside BU or Function in a clear, concise, and persuasive manner. Use that communication to influence others to continually solve for the customer, employee, and shareholder
- Experience utilizing a variety of basic and advanced predictive analytic tools and techniques including directed and undirected data mining and regression, time series analysis, and text analytics
- Understanding of web analytics tools such as Omniture Site Catalyst and Google Analytics
- Strong oral, written and presentation skills; ability to communicate across all levels
- Previous project, organization, and time management skills
- Teamwork and influencing skills
Requeriments :
Skills :
- Data Mining
- Programing in C
- Programing in C++
- Programing in Python
- Programming in Java
- Programming in PERL
- Programming in R
- Programming in SAS
- SQL
Areas :
Additional Info:
Locations: Mountain View, California - Tucson, Arizona Imagine a career where your creative inspiration can fuel BIG innovation. Year-over-year, Intuit has been recognized as a best employer and is consistently ranked on Fortune's "100 Best Companies To Work For" and Fortune World's "Most Admired Software Companies" lists. Immerse yourself in our award winning culture while creating breakthrough solutions that simplify the lives of consumers and small businesses and their customers worldwide. Intuit is expanding its social, mobile, and global footprint with a full suite of products and services that are revolutionizing the industry. Utilizing design for delight and lean startup methodologies, our entrepreneurial employees have brought more than 250 innovations to market – from QuickBooks® and TurboTax®, to GoPayment, Mint.com, big data, cloud (SaaS, PaaS) and mobile apps. The breadth and depth of these customer-driven innovations mean limitless opportunities for you to turn your ingenious ideas into reality at Intuit. Discover what it's like to be part of a team that rewards taking risks and trying new things. It's time to love what you do! Check out all of our career opportunities at: careers.intuit.com. EOE AA M/F/Vet/Disability Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.[Click Here to Access the Original Job Post]